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Matchday Global

Partnerships

Advertise with Matchday Global

The fastest-growing Africa-first football media brand, read by supporters in Lagos, London, New York, Johannesburg, Nairobi, Cairo and Abu Dhabi. If your brand reaches football fans, we have an audience worth talking to.

12

Leagues covered — top 5 Europe, UCL, plus Africa flagship

7-day

Editorial cadence — new stories every single day

3

Data providers behind every livescore, stat, and price

Inventory

Display

Run-of-site banner

Standard IAB placements across article and league pages — leaderboard, MPU, half-page. Viewable CPM tracked via our publisher verification stack.

From $14 CPM · programmatic or direct IO

Newsletter

Daily-brief takeover

Full-width sponsor slot above the first editorial item in the daily Matchday Brief. Native-style design, one advertiser per day.

From $1,200 per send

Editorial

Branded content series

Three-part tactical series researched and written by our editorial team, published as sponsored content with full transparency. Brand cannot approve angle; brand can approve factual corrections only.

From $8,500 per series

Video

YouTube pre-roll + integration

Pre-roll across our YouTube highlights + one integrated mention per video in the week. Audience skews 18-34 with strong UK, Nigeria, South Africa, US cores.

Scoped — request rate card

What we will not do

  • Run unlicensed crypto, forex, or unregulated betting creative.
  • Hand editorial control to an advertiser. Sponsored content is clearly disclosed and our editors own the angle.
  • Serve pop-ups, interstitials, or auto-playing audio — it kills the reading experience.
  • Sell your first-party data or combine it with advertiser data beyond what the law permits.

Licensed betting operators

We partner with a small number of licensed operators only. Every partner carries a clearly labelled Partner badge, the rel=“sponsored” attribute, and a responsible-gambling notice. We do not accept operators licensed outside the regulated markets we serve, and we do not run predatory creative.

18+ only. Gambling involves risk. Please bet responsibly. BeGambleAware.org

Let’s talk

Email our partnerships team at partners@matchday-global.com with your brief, your flight dates and a rough budget band. We’ll come back within two working days with a media plan. Alternatively use our contact form.

Advertising is sold by El-Kairos International Services. CEO: Oluwatayo Omoniyi.